Choosing A Good Web Designer

Choosing A Good Web Designer
Copyright © 2006 Constantin Chersin

One of the most important keys to your online business is a website. It does not matter what you are selling, a website is critical to the development of your business. Because of its importance it is necessary to make sure that your web design is done correctly. This may be one task that you will be outsourcing.

Choosing a web designer is like choosing any service provider you need to be careful and do a little research. Firstly be sure that you have a good idea of what you need. Define your concept and understand what market you will be targeting. Then plan your website around these 2 factors. Once you know exactly what you need you are ready to choose your web designer.

Choosing: One of the first things to decide is whether you will choose a local company or go global. This will depend on the complexity of your proposed web site. If it is fairly complicated you may want to narrow your field and choose a local company. Choices will be a little limited but you will have the advantage of talking to them face-to-face. However if your website does not require one-on-one discussion then you can broaden your options and go global.

When you are looking for a web design company the easiest way to find them is to look online. Just put the keyword "web design" into Google and many web design companies will come up. Or if you want to get value for money try hiring a freelance web designer at http://elance.com or http://guru.com Here are some points to help you choose:

1. Do your research and gather a list of a few companies.
2. Research each company
a. Look at their website
b. Check their company credentials
c. View examples of their work in their portfolio.
3. Getting quotes
a. For a simple website you can get a basic flat rate
b. For a website that will require ongoing work you may have to settle for a monthly rate or whatever you can work out with the company
4. Be specific in your time frame and make sure it is in the contract.
5. Get references if possible of satisfied clients
6. Before signing a contract be very careful to read everything including the fine print. Your business and money are on the line here.

Communication: Once you have chosen your web design company it is important to have a good line of communication with them. If they are in the same country you can phone them initially and discuss your needs. After the initial contact you can continue to communicate by email. IM messengers are very useful for instant communication and can be used globally. This is the best form of communication and will allow you to clear up any problems instantly. It is very important to build up a good rapport with your web designer.

With these few points you will be able to simplify the sometimes difficult task of outsourcing your web design and will get better results. Remember your website is the first thing your potential customer will see and you want them to get the best possible experience. A well designed website will go a long way to attracting new leads and converting them to the sale.

About The Author:

Constantin Chersin is an entrepreneur specializing in software and web development. For more information about his services and how he can help you promote your business, please visit http://www.itprovision.net/
Constantin is also the publisher of the free marketing newsletter "IT Pro Vision."

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